A Father And Son Side Hustle That Grew Up
Elite Softwash did not start with a business plan. It started with a dad looking for a way to spend a summer working next to his two sons.
A few years back, Brandon Metzger wanted a project his boys could build with him during the warm months. Something real, with customers and standards and paychecks tied to effort. They looked at pressure washing, bought the equipment, and knocked on their first doors. That father and son side hustle is now Elite Softwash, a full exterior cleaning company serving homeowners and businesses across northern Indiana.
Nineteen Years Of Service Before The First Driveway
Brandon came to pressure washing after 19 years in the service industry, and it shows in how the company runs. The lessons that stuck were not about equipment. They were about showing up when you said you would, quoting straight, and treating the customer’s property like your reputation depends on it. In a small town it does.
How We Work A Job
Every job runs the same way. You send an address or photos and get a straight quote fast, usually the same day, or Brandon comes out, walks the property with you, and measures it himself. On service day the crew protects your plants and outlets, cleans everything agreed on with the right method for each surface, and walks the property with you again before leaving. The work is warrantied. No surprises is the whole system.
What 3,000 Properties Taught Us
Three thousand cleanings in, the patterns are clear. Lake homes grow algae faster than anyone expects. North walls always go green first. Gutters cause the most expensive damage from the smallest neglect. And the cheapest looking bid on siding usually means someone is about to point high pressure at it. Those lessons are built into how we quote and how we clean.
Where You Will See Our Trucks
Home base is Silver Lake, and our crews work across the lakes area and beyond: Warsaw, Winona Lake, Columbia City, Huntington, and the whole Fort Wayne area. If you have seen the teal shirts and the wrapped trailer, that is us.
The Reviews Tell The Story Better Than We Can
Nearly 300 Google reviews at a straight 5.0, an A+ from the BBB, and a customer list that grows mostly by referral. For a company that started as a summer project between a dad and his boys, that is the part we are proudest of. The goal was never to be the biggest crew in northern Indiana. It was to be the one your neighbor recommends without thinking twice.
Have a project in mind? Get a fast quote or call (260) 802-0297 and talk to us directly.
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ABOUT THE AUTHOR
Brandon Metzger is the owner of Elite Softwash, a family owned exterior cleaning company based in Silver Lake, Indiana. Brandon built the business on 19 years in the service industry and has cleaned over 3,000 properties across northern Indiana with his sons. His work has been featured on WANE 15 and backed by 290+ five star Google reviews. Meet Brandon.
